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I am Andrés Hernández, an Electronic and Telecommunications Engineer with a background in Marketing. Throughout my career as a regional leader and Head of Country, I have specialized in managing high-performance teams, establishing Centers of Excellence, and developing strategies based on Shopper Insights.
My approach combines analytical rigor with deep business acumen, helping organizations structure their operations and lead the market through technology adoption and consumer behavior analysis.
Technology Consulting & Innovation
Technology Consulting & Innovation
Corporate advisory focused on process optimization, organizational structuring, and digital transformation, tailored for the Colombian and Latin American markets
Customer Data Science & Media
Customer Data Science & Media
Deep analysis of customer data to identify monetization opportunities, enhance the shopping experience, and design highly profitable media strategies
Organizational Strategy & Leadership
Organizational Strategy & Leadership
Design of strategic frameworks, operations planning (Centers of Excellence), and facilitation of leadership workshops to align executive teams with business goals
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